A Second Set of Eyes on Every Deal

Independent deal review and risk assessment for private-capital real estate investors.

Jonathan Kennedy, ALC

Jonathan Kennedy is a real estate broker, Accredited Land Consultant (ALC), and active spec home developer. He helps private-capital investors make smarter investment decisions through a practical, data-driven approach to land evaluation, feasibility and risk analysis.

With years of experience sourcing lots, navigating due diligence, working with engineers and builders, and completing spec home and development projects, Jonathan translates complex development variables into clear, practical guidance.

His focus is simple: help you minimize risk, maximize clarity, and make educated investment decisions.

WHO I SERVE

This advisory Service is For

  • Private-capital investors evaluating residential development or spec home opportunities
  • LPs and co-investors seeking an independent review before committing capital
  • Builders and developers who want to educate their investors or validate assumptions
  • Busy professionals investing outside their day job
  • Family offices and small funds exploring infill or builder-led residential projects
  • Real estate agents advising investor clients on land or development deals

If you’re investing in a deal — or thinking about it — and want a clear, unbiased perspective, you’re in the right place.

This service is not intended to promote deals or replace full legal, financial, or technical diligence.

HoW IT WORKS

Getting Clarity is Simple

01

Submit your deal or project

Send your deal materials.

02

Receive a structured review

Get a clear feasibility & risk analysis tailored to your deal.

03

Get a call & written report

Walk through findings on a call & receive a concise report.

04

Decide with confidence

Move forward, renegotiate, or walk away with clarity.

What You’ll Get

Every review includes

  • Structured written deal review report
  • Key risk observations and execution considerations
  • Readiness assessment (material blind spots and unknowns)
  • JKFRA Scores™ scores (transparency, execution risk, etc.)
  • Clarifying questions for the sponsor
  • 30-60 minute call to review the written report
  • Typical turnaround time: 3-5 business days

Follow-up analysis, modeling, and re-review of new information are not included unless added separately.

PEACE OF MIND

Why Investors Hire Me

Most investors understand returns, but many do not fully appreciate how development risks affect returns and project success. I help private-capital investors see beneath the surface — the good and the bad:

  • What’s realistic in the timeline, budget, and exit assumptions
  • Where the sponsor’s plan is strong or well thought out
  • Which assumptions are fragile or overly optimistic
  • Permitting or feasibility risks that could delay or derail the project
  • Blind spots that often go unnoticed until it’s too late

My goal isn’t to tear deals apart, but rather to provide a balanced, operator-grade perspective so you can make informed, risk-adjusted decisions. Sometimes that means walking away. Other times it means moving forward with confidence because the fundamentals are sound.

Investors consistently highlight the clarity, rigor, and honesty I bring to complex decisions.

Deal Analysis Options

Every development deal looks good until timelines slip, costs balloon, or permitting stalls. These services are designed to help private-capital investors see the risks clearly, ask smarter questions, and invest with confidence.

Comprehensive Deal Review

From $1,999*

Independent, structured review of a single residential development deal.

  • Written report & live review call
  • Key risks & execution considerations
  • Readiness assessment
  • JKFRA Scores™ summarizing transparency, comps quality, and execution risk
  • Sponsor clarifying questions

Investor Insight Retainer

$1,299 Setup + $699/Month

Ongoing access for active investors reviewing multiple deals per year or requiring continued support.

  • Priority access
  • Multiple deals per month
  • Screening memos paired with real-time judgment
  • Discounted effective rate

*Optional add-ons available for multi-lot projects and structured scenario analysis.

CUSTOM SERVICES

Need Support Beyond the Standard Options?

Some projects require customized analysis. These engagements are scoped and priced on a case-by-case basis. Examples include:

  • Development management oversight
  • Acquisition due diligence support
  • Sponsor deck refinement for capital raises
  • Custom pro forma builds & scenario modeling
  • Other custom requirements

Frequently Asked Questions

No. This is an independent, educational and analytical service that helps you understand risks, assumptions, and scenarios; you always make your own investment decisions, and no securities are being recommended or sold.

Your interests come first: work is done on a fixed‑fee basis, paid only by you, with no compensation from sponsors or developers, and any potential conflicts are disclosed so you know exactly where you stand.​

Typical materials include the sponsor’s deck, pro forma, schedule, site information, and basic entitlement/permit status, which are translated into plain‑English takeaways and scenario‑based commentary focused on the assumptions that matter most.​

For most engagements, work is based on the materials you provide, plus public information. Negotiation and advocacy with sponsors are outside the standard scope.​

Once materials are complete, a Comprehensive Deal Review is usually turned around within a few business days. Structured scenario analysis and complex, multi-lot projects may require additional time.

Because complexity varies significantly by deal. Add-ons allow investors to pay only for the additional analysis their project requires, without overloading simpler reviews.

Yes. This service is well suited for deals outside your home market, particularly when you’re entering a new or unfamiliar area. The focus is on clarifying structure, assumptions, execution risk, and decision readiness—work that is largely location-independent. Local nuances can be addressed through public information and targeted follow-up where appropriate.

The sweet spot is small‑to‑mid‑size residential development, infill, and spec projects where private capital is at risk and clarity around entitlement, timelines, budgets, and exit assumptions can materially improve the investment decision.​

No. This service does not provide legal advice or review/approve operating agreements, subscription documents, or other legal structures; those should always be handled by your attorney. The focus here is on clarifying deal assumptions, timelines, costs, and scenarios so you and your legal and tax advisors can make more informed decisions.​

To Your Success

Invest with Clarity, Not Guesswork

Whether you’re evaluating a single lot or a multi-phase project, the goal is simple: help you see the risks, understand the assumptions, and move forward with confidence.

Contact Jonathan